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Author Alex Stedmon, David McKenzie, Martin Langham, Kevin McKechnie, Richard Perry, Stuart Wlison, Morag Mackay, Stuart Geddes & Vince Tait |
| Abstract Project PRIME is investigating new road markings that demonstrate positive behaviour change for motorcycle casualty reduction. These road markings have been designed as a low-cost solution for road safety and a key research question is whether they are suitable for regular roads that have not been improved through expensive engineering works. This paper reports the findings for regular roads where these unique road markings produced statistically significant reductions in motorcycle speed, improved lateral lane position, and reduced braking and increased use of the markings across collision cluster sites on key motorcycle routes across the West Highlands of Scotland. These findings provide confidence that PRIMEs can be installed on regular roads where motorcycle collisions need to be addressed. Project PRIME has demonstrated major impact in rider safety and was awarded the Prince Michael International Road Safety Award in 2023. |
