Design considerations for a Mobility as a Service (MaaS) application – based on analysis of utility

|Publish Date: Jun 24, 2022|Keywords: Contemporary EHF 2022, Interface design, Publications, Technology, User experience|

Document

Author
Jisun Kim, Henrietta Howarth, Joy Richardson & John Preston

Abstract
This study discusses how a MaaS app could be designed and optimised to maximise acceptance by users. Design considerations are suggested based on the analysis of the utility of eleven mobility apps for the general public focusing on the main content and features.